6 AI Tools Every Professional Should Use to Create Engaging Video Content

Maha By Maha 4 Min Read

In the modern workplace, video content has become a key way to communicate ideas, train teams, and market products. Whether you’re creating presentations, promotional videos, or social media clips, AI tools can save time and make your content more impactful. Here are seven AI tools that every professional should consider.

1. Invideo AI – Your All-in-One Video Assistant

For professionals looking to streamline video creation, Invideo AI is a top choice. This AI video generator allows you to turn scripts or ideas into professional-looking videos quickly. Its AI text to speech feature can generate natural-sounding voice-overs in multiple languages, eliminating the need for recording yourself. From internal presentations to client-facing marketing content, Invideo AI provides an all-in-one solution that helps busy professionals save time while producing high-quality videos.

2. Lumen5 – Turn Blogs and Reports into Videos

Lumen5 helps transform written content, such as blogs or corporate reports, into engaging video formats. Its AI suggests visuals, music, and layouts that match the text, making it ideal for content marketing teams or HR departments creating internal communications. While less comprehensive than Invideo AI, Lumen5 excels in converting text-heavy content into shareable visuals.

  1. Descript – Audio and Video Made Simple

Descript combines transcription, editing, and AI-generated voiceovers in one platform. It’s particularly useful for creating webinars, training videos, or product demos. Professionals can quickly edit spoken content and generate voiceovers without recording audio manually, making the process efficient for time-sensitive projects.

4. Animoto – Quick Social Media Clips

Animoto allows marketing teams to create polished videos with minimal effort. Its AI helps choose music, templates, and transitions to suit your brand style. While it doesn’t offer scripting or ai text to speech, Animoto is perfect for producing short social media clips or internal announcements quickly.

5. Pictory – Condense and Repurpose Long Videos

Pictory helps professionals condense webinars, long meetings, or lectures into concise, shareable clips. AI identifies key moments and automatically generates short videos, ideal for LinkedIn updates, email campaigns, or training highlights. It complements full-featured tools like Invideo AI by focusing on repurposing content efficiently.

6. Kapwing – Collaborative Video Editing

Kapwing is a browser-based editor with AI-powered features for subtitling, resizing, and basic visual enhancements. It’s particularly useful for teams collaborating remotely on client presentations or marketing campaigns. While it lacks the full automation of Invideo AI, it offers flexibility and ease of use for quick edits.

Final Thoughts

Video content is no longer optional in professional settings, it’s essential for marketing, training, and communication. Tools like Invideo AI, with its ai text to speech and free ai video app, make creating polished videos effortless. By combining Invideo AI with other tools such as Lumen5, Descript, and Pictory, professionals can cover every aspect of content creation, from scripting and editing to repurposing and publishing, all while saving time and resources.

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